WCB is the expert media network of the Entrepreneurial Revolution networks associated since 1976 with The Economist's Unacknowledged Giant Norman Macrae

World Class Brands Recommendation: Job Creating Promotions will be the most economical media plays in 2010s

Whole Foods is the first significant brand to have wholly integrated Job Creation with its marketing mix (picture below from 2012 calendar prominently on sale in whole foods stores). We would be very surprised if any brand that depends on youth's goodwill fails to benchmark this most valuable innovation in media.